LDAF launches new website
For immediate release: October 23, 2023
Baton Rouge, La. – After months of hard work and dedication, the Louisiana Department of Agriculture and Forestry (LDAF) invites visitors to explore its new website. The new site URL is www.ldaf.la.gov .
The LDAF designed the new website to offer the ultimate user-friendly experience with improved navigation and functionality while allowing stakeholders to see the full scope of services the agency provides to Louisiana.
“Our primary goal during the redesign process was to create a more valuable, user-centric, and responsive resource across all platforms and devices,” said LDAF Commissioner Mike Strain, DVM. “For a lot of people, the LDAF website is the first website they come to when they start thinking about the agriculture and forestry industries in Louisiana. This website redesign is really putting our best foot forward with our stakeholders and hopefully making it easier for them to find what matters most to them.”
Created with the user experience in mind, the site includes many improved features to help users quickly and easily navigate the site and find the information or services they need. Improved features include:
Easier navigation focusing on the top tasks users want to perform on the website.
New search tool to allow users to easily narrow down the topic or service they are looking for by searching key terms.
Improved security and speed.
Rapid response functionality allowing the site to be compatible with all browsers and mobile devices.
The LDAF and website design team tested its old website's functionality by asking stakeholders to find specific information, measuring the number of clicks, the time it took to find the information, and their confidence level regarding whether they felt they found the correct information. LDAF then repeated this process with the new website and found significant improvement.
Tasks successfully completed by website users went from 50% on the old website to 96% on the new website. Users confident they found the information they needed also increased from 54% on the old site to 98% on the new website. Finally, the average number of attempts it took users to complete a task went from 4.7 on the older website to 1.2 on the new site.
“That was very easy. It leads you exactly where you need to go,” noted one of the survey respondents. Another respondent added, “It's actually a lot more educational than I thought it was going to be. I honestly didn't realize how many avenues you can go into. For what it covers, this one is like 10 times better than the other one.”
With any new technology, there may be some bumps following the launch. We ask for your patience, and we value your feedback. If you have any issues, please submit your feedback at https://www.ldaf.la.gov/about/website/feedback .